Sears Spring Launch
Sears Canada has already started it's reinvention with a new modern logo and store makeovers. This Spring they are launching the new 'Sears Label' for men, women, children and home. On April 1, 2017 Sears will also be launching a new off-price concept called 'The Cut', which is focused on selling off-price designer home and fashion brands for 30% - 60% off. This concept reminds me of Winners/Home Sense, as I found some higher end brands like Versace, Gucci, U.S Polo and Tom Ford on their new site.
I was invited to preview Sears Spring 17 at a fantastic Whiskey Bar/Restaurant called One18Empire in Calgary. I was pleasantly surprised by the urban styles and fun fabrics which a wide range of women can enjoy. All of the pieces are on trend with this seasons vibrant colours/prints and are very budget friendly. I am looking forward to seeing what else the Sears revamp brings to the Canadian retail market. Check back to see which pieces I style from this collection.